The Importance of Branded Pharmacy Bags
Pharmacy bags are a common, everyday item used in pharmacies and medical practices to provide medications and products to customers and patients. But they are also a great way to promote your business. Instead of handing out generic prescription bags, why not hand out an Rx bag people will remember?
While they may seem small and insignificant, you can say a lot with the right pharmacy bag design. Promotional pharmacy bags provide an opportunity to not only increase brand awareness but also showcase the personality of your business or practice. You can easily use your pharmacy bags for more than just holding medications and products but to enhance your brand, increase your ROI and more.
Different Types of Pharmacy Bags
Not all pharmacy bags are created equal. In fact, there are several different types of pharmacy bags that you can choose from. Whether you’re a traditional pharmacy, long-term care or nursing facility, naturopathic medicine clinic, nutrition and supplement pharmacy, or compounding pharmacy, choose from a wide range of pharmacy bag formats and sizes to fit your needs.
Pinch Bottom Pharmacy Bags are perfect for keeping customers’ medications and purchases safe. Increase brand awareness by showcasing your logo for a personalized feel. These bags have the option of printing on all four sides.
Flat Bottom Pharmacy Bags are great for retail or larger prescriptions. These versatile, flat bottom bags can be opened fully with one hand and stand up for easy filling. Made from durable, recycled paper, they make a great option for packing a variety of items and are available in multiple sizes.
Handled Shoppers are an environmentally friendly pharmacy bag option. They are made from 100% recyclable paper. The matching twisted paper handles make these bags easy to hold. Use it to hold purchases, samples or even use a gift bag!
Kraft Barrier Pouches are FDA-approved for safely storing perishable items such as food or specific pharmacy items. They offer a resealable zip lock for an airtight close and are made of thick, odor-resistant barrier material. The gusseted bottom provides stability when filling.
White Gusseted Plastic Supply Bags are the perfect option for larger, bulky items. The bottom gusset provides stability so bags can be stood and easily filled while extending to fit larger purchases. These bags are made from recycled plastic and can be reused.
Using Branded Pharmacy Bags to Promote Your Pharmacy
Brand awareness is important to get a business noticed and pull in customers. Pharmacy bag advertising is the perfect way to promote your business or practice. Pharmacy bags are eye-catching, which means that people will see them even from a distance, and they’re functional.
When it comes to custom pharmacy bags, what should you include on them to help promote your business?
Well, there are a few things to think about. First, you want to make sure that your branding is prominently displayed. This includes your company name, logo, and any other pertinent information.
Second, you’ll want to think about what kind of message you want to send. Do you want to promote your pharmaceutical services? Your wellness products? Your loyalty program? Or maybe all of the above?
Third, consider what kind of design you want. Pharmacy bags come in a variety of styles, so you can choose one that best suits your needs. Pick a pre-designed bag that aligns with your brand or create our own custom design.
Pharmacy Bags can be customized to feature important information about your business or practice including:
- Your company logo and contact information (website, email, phone number, hours of operation, social media channels, etc.)
- A list of the services you offer
- The types of medications you carry
- Pictures of your pharmacy and team
- Special promotions or discounts
- Mission statement
Another way to use branded pharmacy bags is for providing thank you gifts or welcome packs to customers and patients. You can include coupons, information about your business or practice, a special free gift, product samples or other items to show your appreciation.
You can also use custom pharmacy bags at events such as a trade show, job fair or community get-together. Events are great opportunities to hand out your pharmacy bags with information about your company to increase brand awareness.
Occasions to Update Your Pharmacy Bags
A great benefit to creating your own custom pharmacy bags is that you can change up the design whenever needed. Create pharmacy bags to help promote new specials or offers, exciting announcements and more!
Check out the following ideas and opportunities on how to change up your branded pharmacy bags:
- Special offers – Promote new or seasonal offers on pharmacy bags to let patients and customers know to take advantage of any specials you may be offering.
- Holidays – Get into the holiday spirit with festive pharmacy bags! Create fun designs to match different holidays and use them as a gift bag.
- Announcements – Moving, changing hours or opening a new location? Share the news on your pharmacy bags to let customers and patients know what’s going on.
- Awareness programs – Spread awareness about different programs or campaigns at your practice or business. For example during Flu season, promote Flu shots on your pharmacy bags.
Pharmacy Bag Variations
Pharmacy bags come in a variety of materials, sizes and designs from eco-friendly totes and traditional paper bags to pre-designed and custom bags. When you’re choosing pharmacy bags for your business, it’s important to make sure you pick the right style and size for your specific needs. You want to choose a bag that is durable and easy to carry, so your customers can safely transport their medications and products.
Style and Material: Material options can include paper pharmacy bags (natural kraft or white) or plastic pharmacy bags. When it comes to style, there are several different bags to consider: Gusseted plastic pharmacy bags, kraft barrier pouches, paper flat bottom, paper pinch bottom or paper handled shopper pharmacy bags, hanging pharmacy bags or pharmacy bags with hooks.
Sizes: The bags listed above are always available in a wide variety of sizes. Depending on the needs of your business or practice, choose from extra small all the way to extra large.
Printing Methods: Pharmacy bags can be printed with one or full-color imprints and be single or double-sided.
Customization: The customization options for pharmacy bags are endless! Pick out a pre-designed bag that matches your brand, or make your own bag using semi-custom, Color Selection or fully custom designs.
Why SmartPractice Pharmacy Bags?
Let SmartPractice help you create the perfect pharmacy bag for your pharmacy or practice. Choose from the wide selection of pharmacy bag styles, materials and designs to give your branded pharmacy bags an upgrade.
Features you’ll love:
- Fresh, modern designs. Increase brand awareness and leave lasting impressions with eye-catching designs.
- Transparent pricing, always. Receive free personalization with no setup fees or any additional color fees.
- Faster turnarounds are guaranteed. Your pharmacy bag order will ship 3x faster.
- Low order minimums to fit your needs.
- Easy ordering. Place your pharmacy bag order online in just a few clicks or call one of our friendly customer care team members to get the help you need.
